March 26, 2009

"Don't Deny Your DNA"

I give full credit for this thoughtful phrase to the company and person, Spike, that recently blogged about it at Brains on Fire, a highly creative identity agency.

Denying your "DNA" suggests that you’re ignoring your instincts or rejecting your personal gifts. But, in today’s world of economic quicksand, sticking to your “DNA” can be your key to staying afloat and grounded at the same time.

In fact, understanding your "DNA" - your personal brand - helps you know where you’re going and why. Once you're clear on your brand "DNA," you become more effective and focused in everything you do. For example, people who know their brand "DNA" tend to present the most compelling professional Profiles at Ziggs.com. These profiles are confident, clear and direct.

So, be sure to express your own brand “DNA” succinctly in your own Ziggs Profile now.

For more thoughts on this, read the recent Brains on Fire blog entry on this topic here.






8 comments:

Spike Jones said...

Thanks for the love, Julia. And kudos on the additional thoughts. We can't run and hide from who we are, can we?!

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